In the latest episode of the Kickstart My Franchise Podcast, host Tim Michaels sits down with Sean Fitzgerald, President of TruBlue Home Service Ally, to unpack how the brand has grown to more than 160 territories nationwide by tackling a problem most home service companies never see: the aging-in-place market.
Tim and Sean cover a lot of ground in this conversation, including:
- The gap traditional handyman services leave behind — and why older adults and their families need something more consistent and trustworthy than a one-off repair job.
- How TruBlue built a team-retention model in an industry known for high technician turnover, and why that matters even more when the clients you're serving are vulnerable.
- Why the medical community is initiating the conversation — hospitals, home health agencies, and senior care providers are actively seeking out partners like TruBlue to help patients transition home safely.
- What makes this a low-overhead investment opportunity for entrepreneurs looking for a relationship-driven business without the capital demands of a brick-and-mortar concept.
👉 CHECK OUT THE FULL PODCAST EPISODE HERE