TruBlue Feature
TruBlue Total House Care Franchise was just featured in the premier and national senior in-home care industry publication, Home Health Care News. The article, “Home Modification/Upgrade Company TruBlue Seeks Home Care Collaborations for Post-Coronavirus World” featured TruBlue President, Sean Fitzgerald, and former nurse/senior-care employee turned new TruBlue franchise owner (Charlotte, NC), Jennifer Corder. The article covered how the trend of “aging in place” has been heating up for years...but now it is red hot since Covid-19 ravaged so many nursing homes and assisted living facilities. Seniors, and their loved ones, more than ever truly know that home is the safest place for them to grow old.
According to AARP, 90% of seniors want to age in place...and that was before Covid-19! But to do that safely, comfortably, and conveniently, new support structures, services, and solutions are necessary. That’s where TruBlue comes to the rescue. TruBlue Total House Care is perfectly positioned to seize upon this new, wide-open, fast-growing industry sector...properly maintaining the home, inside and out, so seniors can enjoy worry-free living...and their loved ones can enjoy peace of mind knowing their aging parents/grandparents are in a safe and well-maintained home.
While thousands of in-home care agencies exist to take care of the health and well-being of the PERSON, nobody is taking care of their property, their HOME, inside and out. That’s until TruBlue was created to offer a unique, year-round service approach to provide seniors a helping hand and caring heart to tackle their to-do list chores, on-going maintenance, repairs, cleaning, yard work, seasonal projects, home safety assessments and necessary upgrades/modifications (fall prevention, mobility access, senior-friendly door handles/faucets), lifting and moving objects, and on and on. And since TruBlue takes care of the actual HOME, they are a perfect strategic alliance partner with home-care agencies that take care of the PERSON...both parties sharing the same mission to help seniors truly age in place for many additional years. POST ARTICLE. Several national senior care franchises and government agencies have already approached TruBlue seeking potential strategic alliances/collaborations.